Cookie Policy

OUR COOKIE AND TRACKING POLICY
We respect your privacy and are committed to upholding your right to lawful processing and the protection of your personal data. Our Cookie and Tracking Policy clearly explains how cookies and other tracking technologies are used on our websites and in our products and services.
 

While we do our best to keep this list up to date, please note that the third parties that place cookies on your device may change from time to time and there may be a slight delay in updating the list. Please contact us to request the most up-to-date list of third-party cookies.

Third-party privacy policies
We use trusted third-party analytics packages to constantly improve your browsing experience on our website. Our trusted partners help us provide advertising and statistics and may place cookies on your device. You can find their privacy policies in the list below. Please read their privacy policies to make sure you agree with how they use cookies.

• Google
  We use Google Ad Manager to serve ads on the Google Display Network, Google DoubleClick, GA4, YouTube, and Google Search. Google may collect or obtain information about you to personalize and measure the effectiveness of ads. You can learn more about how Google uses your data here: Google Business Data Responsibility website &  Google Privacy Policy
• Microsoft Ads
  We use Microsoft Ads to display personalized ads on Bing, Yahoo, AOL, and the Microsoft Audience Network. Microsoft may collect or obtain information about you for advertising purposes. Learn more at: Microsoft Privacy Statement
• Meta (Facebook and Instagram)
  We use Meta technologies, including Facebook Pixel, to serve personalized ads on Facebook, Instagram, Messenger, and the Meta Audience Network. Meta may collect or obtain information about you when you interact with our site. More information in: Meta Privacy Policy
• TikTok
  We use TikTok Ads to serve personalized ads on TikTok and its partner network. TikTok may collect or obtain information about you for ad targeting and measurement purposes. Learn more at: TikTok Privacy Policy
• Baidu
  We use Baidu advertising technologies, including Baidu Pixel, to serve personalized ads on the Baidu advertising network. Baidu may collect or obtain information about you for personalization and measurement of effectiveness. More information in: Baidu Privacy Policy
• Glassdoor
  More information in: Glassdoor Privacy Policy
• Smooch (Zendesk)
  More information in: Zendesk Privacy Notice

Storing and accessing information on a device
Cookies, device identifiers or other information may be stored or accessed on your device for the purposes outlined.

How do we use cookies?
We and our partners use cookies or similar technologies to: 

• We use cookies to analyze trends, administer the website, track user activity on the site, and collect demographic information about our user base as a whole.
• We use cookies to provide personalized advertising tailored to your interests.
• We use cookies to display non-personalized advertisements where ads appear without using your profile.
• We use cookies to measure the performance and effectiveness of advertisements.
• We use cookies to analyze how our website is used and to improve our services.

• We use cookies to protect our customers and prevent fraudulent activities.
• We use cookies in our online application form. If the cookie function is not enabled, the user will not be able to log in and/or use our services.
• We also use cookies to learn how users reach our website and to study how they use it – this helps us improve the quality of the services we offer. For example, we use Google Analytics, a popular web performance analysis service provided by Google. Google Analytics uses cookies to help us analyze how visitors use our website. More information about the use of cookies can be found in Google Privacy Policy.
• We use cookies to monitor and manage website data traffic.
• We also use cookies in our advertising campaigns and promotions to track their success. This helps us improve the design and structure of the site, as well as our selection of offers and incentives.

We use two types of cookies on our website:

• Session cookies. These are temporary cookies, active only when the user accesses the website (or, more precisely, while the user leaves the website and closes the browser). Session cookies help our website remember the steps the visitor took on the previous page, thus eliminating the need to re-enter information.
• Persistent cookies. Persistent cookies remain on the visitor's computer after visiting our website. These cookies help us identify you as a unique visitor (by storing this information in the form of a randomly generated number). The length of time this cookie remains on the user's computer depends on the type of cookie.

Personalized ads and measuring content effectiveness
Ads and content can be personalized based on your profile, preferences, and settings. More data can be added to better personalize ads and content. The performance of ads and content can be measured. Statistics can be extracted about the audience that viewed ads and content. The data can be used to enhance or improve the user experience, systems, and software, such as:

• Creating a personalized ads profile
  A profile may be created about you and your interests to show you personalized ads that are relevant to you.
• Selecting personalized ads
  Personalized ads may be presented to you based on your profile, preferences, and settings.
• Creating a personalized content profile
  A profile can be created about you and your interests to show you personalized content that is relevant to you.
• Selecting personalized content
  Personalized content may be presented to you based on your profile, preferences, and settings.
• Measuring ad performance
  The performance and effectiveness of the ads you see or interact with can be measured.
• Measuring content performance
  The performance and effectiveness of the content you view or interact with can be measured.
• Applying market research to create images about the audience
  Market research can be used to better understand the audiences who visit websites/apps and view advertisements.
• Product development and improvement
  Your data may be used to improve existing systems and software and to develop new products.
• Selecting basic ads
  Ads may be shown to you based on the content you view, the app you use, your approximate location, or your device type.
• Using accurate geolocation data
  Your precise geolocation data may be used for one or more purposes. This means that your location can be determined with an accuracy of up to a few meters.
• Ensuring security, fraud prevention and troubleshooting
  Your data may be used to monitor and prevent fraudulent activities and to ensure the proper and secure functioning of systems and processes.
• Technical dissemination of advertisements or content
  Your device can receive and send information that allows you to see and interact with ads and content.
• Matching and associating offline data sources
  Data from offline sources may be associated with your online activity for one or more purposes.
• Connecting various devices
  Various devices may be determined to belong to you or your household for one or more purposes.
• Receiving and using automatically sent device characteristics for identification
  Your device may be distinguished from other devices based on information it automatically transmits, such as your IP address or web browser type.

Consent to use cookies
Before you start browsing our website, we need your consent to use cookies. Therefore, a pop-up window appears on our website informing you about the use of cookies and you are asked to accept their use by clicking "Accept". If you do not agree to the use of cookies but continue to use the website, this is considered your consent to the use of cookies.

You have full control over your cookie preferences. You can:

• Accept all cookies (personalized and non-personalized ads)
• Reject optional cookies (only essential cookies remain active)
• Manage your cookie settings to choose which partners you consent to.

Disable cookies
You can also generally enable or disable the use of cookies later through a feature built into your web browser or mobile device. Please note that this may affect the overall functionality of the websites you browse or applications you use. To learn more about how to control cookie settings through your browser:

• Firefox
• Chrome
• Edge
• Safari (desktop)
• Safari (mobile)
• Android-Navigator

For other browsers, please refer to the documentation provided by your browser manufacturer. You can opt out of interest-based targeting provided by participating ad servers via Digital Advertising Alliance.

prosecution
Like most websites, we collect certain information automatically. We collect this information to analyze trends and to generally administer our websites, products, and services. By tracking the web pages our users visit on this specific website, we will not collect personal information about your online activities over time, across third-party websites, or when you use online services. Therefore, we do not currently process or implement any browser „do not track” signals or other mechanisms that allow consumers to choose whether to have personally identifiable information collected about their online activities over time and across third-party websites. In addition, we have not knowingly authorized third parties to collect personally identifiable information about your online activities over time and across websites when you use our websites. We work with a third party to display ads on our website or to manage our ads on other websites. Our third-party partner may use cookies or similar technologies to serve you ads based on your browsing activity and interests. If you would like to opt out of interest-based ads, click here, or if you are in the European Union, here. Please note that you will still receive general ads (i.e. ads that are not tailored to your interests and actions)

Contact us
The contact details of your Data Controller are: Discover Car Hire AS, specialized in the distribution of car rentals worldwide. Our financial center and marketing office are located at K.Ulmana gatve 2, Riga, LV-1004, Latvia. Thank you for booking with us!

Please send all requests, including for exercising rights for EU, US and other users regarding personal data, as well as communications, questions, clarifications and provision of information to our support team, by email to: legal@discovercars.com.

miscellaneous
We reserve the right to replace, modify or supplement this Cookie Policy at our sole discretion. The English version of this Cookie Policy prevails over any translation into another language. It is your responsibility to review this page and check for updates to the Cookie Policy. Please note that the last modification date is at the bottom of the Cookie Policy.

Last modified: 21/02/2026